Calculate return on ad spend for paid marketing campaigns.
Input Panel
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Results Panel
Primary Result—
Secondary Result—
Total / Final Value—
Growth / Percentage—
| Step | Label | Value |
|---|
What this result means
This result shows the long-term revenue value of one customer.
When to use this calculator
Use it for retention planning, CAC comparison, and subscription strategy.
Why it is useful
It helps decide how much you can afford to spend to acquire a customer.
About this calculator
The result shows how many revenue units you generated for every currency unit spent on ads.
When to use it
Use it for Google Ads, Meta Ads, YouTube, affiliates, or influencer campaigns.
Why it matters
It helps identify which campaigns deserve more budget.